Freschetta
Freschetta pizza, a Minnesota based company, has launched The Great Frozen Pizza Expedition to bring delicious frozen pizza made with high-quality ingredients to the residents of Angle Inlet, MN in the most Minnesota way possible - using local sled dogs to carry a freezer full of Freschetta pizzas across the frozen lake.
Due to a mapping error in the 1700s, the town of Angle Inlet is the northernmost point of the contiguous US, locked between Canada and a lake, so residents must cross the US-Canada border (twice) and back just to get to the grocery store.
When there’s a town of pizza lovers with limited access to groceries and frozen pizza - and must cross borders to get their hands on Freschetta pizza - that deserves respect.
Executive Creative Director: Kirsten Rutherford
Creative Director: Martin Insua
Director of Creative Innovation: Bert Marissen
Social Creative Lead: Melissa Kontu
Jr Art Director: Andrew Bae
Jr Copywriter: Nebraska White
Executive Producer: Dena Moore
Producer: Danny Arnone
Business Affairs Manager: Candace Mooty
Strategy Director: Corey Kindberg
Associate Strategy Director: Blair Paley
Group Brand Director: Jacqueline Redmond
Brand Supervisor: Karen Falk
Director of Public Relations: Pamela Chinawah
Sr. PR & Communications: Autumn Drummond